Privacy Policy for How to Convert

Last Updated: Match 12, 2025

Welcome to How to Convert, operated by Merlinsbeard Pty Ltd ("we," "our," "us"). This Privacy Policy explains how we collect, use, and protect your information when you use our website, https://howtoconvert.co ("Site"). By using the Site, you agree to this Privacy Policy.

1. Information We Collect
1.1 Personal Data: We collect your name, email, and payment information to process your orders.
1.2 Non-Personal Data: We use web cookies for website functionality and analytics.

2. Purpose of Data Collection
The data we collect is used solely for order processing, improving our services, and optimizing our website performance and marketing efforts.

3. Data Collection Practices
We only ask for personal information when it is truly needed to provide a service to you. We collect this information by fair and lawful means, with your knowledge and consent. We will let you know why we are collecting it and how it will be used.

4. Tracking Technologies and Analytics
4.1 Facebook/Meta Pixel:
We use the Facebook/Meta Pixel, a tracking tool that collects data—such as page views and user interactions—for ad conversion tracking and analytics. This helps us measure the effectiveness of our advertising campaigns and improve our marketing efforts. For more details on how Facebook collects and uses data, please see the Facebook Privacy Policy: https://www.facebook.com/privacy/explanation

4.2 Analytics:
In addition, we use Plausible Analytics and DataFast, privacy-friendly analytics tools that collects aggregated, non-identifiable data (such as page views and user interactions) to help us understand visitor behavior and improve our Site. Unlike traditional analytics platforms, Plausible does not use cookies or collect personally identifiable information. For more information, please review Plausible and DataFast's privacy policy on their websites (https://plausible.io/ and https://datafa.st/).

5. Data Retention
We only retain collected information for as long as necessary to provide you with your requested service. We protect stored data using commercially acceptable means to prevent loss, theft, unauthorized access, disclosure, copying, use, or modification.

6. Data Sharing
We do not share your data with any third parties, except when required to do so by law.

7. Children's Privacy
We do not knowingly collect data from children. If you believe a child has provided us with their information, please contact us at jake@howtoconvert.co.

8. External Links
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility or liability for their respective privacy policies.

9. User Rights
You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.

10. Updates to the Privacy Policy
We may update this Privacy Policy from time to time. If changes are made, we will notify users by email. Continued use of the Site after such updates constitutes acceptance of the revised policy.

11. Contact Information
For questions or concerns about this Privacy Policy, please contact us at jake@howtoconvert.co.

Thank you for using How to Convert!